The brains behind popupshop are Danes Luca, Marie-Louise and Sigrid. Together they have fused their backgrounds from fashion, video performing and graphic design to create popupshop, a modern clothing brand passionate about making stylish and quality basics with a focus on sustainability. The popupshop collection is made from organic cotton and they all share the common aesthetic of a classic and easy-to-wear design. Each piece of clothing is timeless, and thereby easily combined with other styles. The collections consist of a year-round line of basics and seasonal designs. (more...)